And that wasn’t even the most important part of the announcement. This was, from Walmart CEO Doug McMillon
“We encourage our nation’s leaders to move forward and strengthen background checks and to remove weapons from those who have been determined to pose an imminent danger. Congress and the administration should act. Given our decades of experience selling firearms, we are also offering to serve as a resource in the national debate on responsible gun sales.”
That’s quite a statement. McMillon is saying, in essence, that private industry is doing its part to address the epidemic of gun violence in the country and now it’s time for elected leaders to step up and do the same. (Walmart follows Dick’s Sporting Goods in announcing its decision to curtail gun and ammunition sales in some of its stores
And Walmart isn’t just any chain of stories in America. It is a massive conglomerate with roots in many of the rural and suburban areas where President Donald Trump did well in 2016 and which are represented by Republicans in Congress. When Walmart speaks, these members of Congress, generally speaking, listen. And what Walmart has done with its move this week on guns and ammo is provide at least some cover from the NRA for congressional Republicans who want to do something about the state of gun laws in the country.
Asked about the move Wednesday, Trump said, “That’s up to Walmart. Hey, they’re very smart, they had a tremendous quarter, just announced tremendous numbers.”
When asked about the ammunition and guns move, Trump said, “You’d have to talk to them,” adding, “They can do what they have to do.”
Is it possible that Walmart’s move doesn’t change minds within the Republican conference in Congress about what they can be for in terms of gun control measures? Sure! But we’ve not seen a move like this by a company as large or as well-regarded by the audiences — politicians and otherwise — who have been adamantly opposed to any sort of gun control legislation in the past.
The Point: Walmart is a free radical in this gun control experiment. It may fizzle. But it also could serve as a catalyst for some actual movement on an issue that has been stagnant for years now.